The PHINDaccess project organizes a webinar entitled "Benefits of communicating with Media for Scientists". The webinar will be held on July 7, 2022 (1:00 PM-Tunis Time) and streamed on PHINDaccess youtube channel. It is organized by the Institut Pasteur de Tunis, the Centre for Genomics Regulation, Barcelona, The Institut Pasteur, Paris and the Pasteur Network. 


This webinar propose to better understand the way the media are working, what types of content they are interested in, when they interact with Science. What is the process of Science communication with the press and what is the role of the different actors involved (Scientists, Press Offices, Media). We will also have an idea on some success stories on how the media coverage can benefit the scientists.

Speakers :

Juliette Hardy, Institut Pasteur, Paris/Pasteur Network
Juliette Hardy is in charge of international communications and responsible of the Pasteur Network promotion, a worldwide network of 33 members on five continents, united by Pasteurian values, that contribute to global health. With a master’s degree in «Science Mediation» (University of Bordeaux, France) combined with a science degree in integrative and evolutionary biology (Tours University, France), she started her career at the National Institute of Health and Medical Research (Inserm) for nearly 7 years as a communication and media officer. As a project manager, she designed and produced the bilingual online press room (, which received an honourable mention at the PR Digital Award in 2014. In 2017, she then joined the press office of the Communication Department of the Greater Paris University hospitals (AP-HP). Trained in crisis communication (CELSA), she promoted the research and care services of its network of 39 hospitals to the media which involved a crisis monitoring and management

Omar Jamshed, Centre for Genomics Regulation, Barcelona
Omar Jamshed is Press officer at the Centre for Genomic Regulation, a biomedical research instituted in Barcelona. His responsibilities include promoting the organisation’s research output, reacting to hot topics in the media and advising scientists on best communication practice. Omar has previously worked in the press office of the Royal Society, the UK’s National Academy of Sciences based in London, and the Society for Endocrinology in Bristol. He has an undergraduate degree in Biological Sciences and a Master’s degree in Science Communication

Hichem Ben Hassine, Institut Pasteur de Tunis
Hichem Ben Hassine is the Communication manager of the Institut Pasteur de Tunis and the coordinator of IPT’s Unit “Communication, Science and Society”. His mais mission is to enhance the activities of the Institute. This includes in the organization of scientific and social events, preparation of communication materials, handling of relations with the press, with the supervisory authorities and with the Institut Pasteur International Network, etc. He ensured the communication activities in the frame of international projects, in particular EU H2020 projects.

1h15 (Presentations+Questions)